Let’s talk about the thing you're not starting.

Some people who write me already know what they want to do. They decided it. It just hasn't happened yet.

Others don't know the direction yet. Three good options, months without a decision they trust. That's just as good a reason to write.

You don't need more effort. You need one honest conversation.

One question before you start typing: is it more the direction, or more the starting? Put that word in the message. It tells me where we begin.

No pitch. No pressure. If I'm not the right person, I'll tell you that too.

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